DESMOROSSO 2006
Ducati enters the world of fine wines with Desmorosso 2006
Museo Ducati via Cavalieri Ducati, 3 - Bologna
Bologna, 31 March 2008 - Today, at the Ducati Museum in Bologna, Ducati entered the world of fine wines with the introduction of a new vintage, Desmorosso 2006. This exciting creation features a unique blend of grapes purposely created with the Ducati class and spirit of excellence in mind.
With the creation of Desmorosso, we wanted to tie our brand and our values to a product of the highest caliber: a wine of distinction, destined to satisfy the wine connoisseur. With this wine, we add clarity to our philosophy to strive passionately for absolute excellence.
For the motorcycle enthusiasts the world over, Desmo is not just the name of the desmodromic engine system created and made successful by Ducati; Desmo is a symbol of strength, victory, and class. Like a thoroughbred, Desmo is enabled by a select group of superstars who regularly push the limits and ride on the cutting edge, realizing all the power and personality that can possibly be achieved.
An assemblage of Cabernet Sauvignon, Merlot, and Carmenere grapes, grown and produced on the western slopes of the Colli Berici, by Le Pignole in Brendola, has resulted in an elegant and well structured wine, rich and strong, with personality profoundly linked to the terrain from which it grows. This wine is distinctly Italian and, at the same time, suitable to represent the Ducati colors throughout the world.
The presenters:
- Gabriele Del Torchio - A.D. Ducati
- Paolo Padrin Le Pignole
- Paolo Bari JPBari
Following the press release, Desmorosso 2006 will make its debut with a wine tasting.
For more information
Studio Giorgio Vizioli & Associati
Benedetta Catanese Giorgio Vizioli
Tel. +39.0248013658 Fax. +390248013128
benedetta.catanese@studiovizioli.it
giorgio.vizioli@studiovizioli.it
